Environmental Sustainability

The New Focus: Corporate Citizenship
October 1, 2002

Perhaps it’s the image of CEOs and CFOs being led away in handcuffs, or the new corporate fraud bill hastily signed into law during the summer, but lately I’ve been thinking a lot about corporate responsibility. And apparently I’m not alone. Two reports on the topic recently crossed my desk. A study from The Conference Board found that more and more company executives are accepting corporate responsibility as a new strategic and managerial function—complete with bottom-line repercussions—that requires their attention. The other report, this one a Jericho Communications survey of 264 Fortune 1000 CEOs, found that 36 percent of respondents said

What a Difference a Year Makes
September 1, 2002

As I sit down in mid-August to write this edition of Editor’s Notes, I’m thinking back to last August, specifically to a time before terrorists forever altered our sense of tranquility. Now I’m not one to wax poetic, but I am remembering fondly the days when TV show “survivors” were top of mind instead of all-too-real Middle Eastern terrorist cells and ominous-sounding security measures here at home. I was in New York City recently, and I paid my respects at Ground Zero. The swift clean-up operation going on there is a true testament to our nation’s “can do” attitude. As I stood there

Norm Thompson: Commerce With a Conscience
January 1, 2002

There was a time when corporate executives who wanted to establish sound environmental practices also had to resign themselves to reduced profitability. The thinking was: You could institute terrific environmental initiatives or you could make healthy profits. But you couldn’t have both. Not anymore. In an age when every CEO is looking to boost profits and position his or her company for future growth, environmental sustainability programs deserve greater study—now more than ever. “It’s only a matter of time before we Americans truly begin to understand that one of the reasons other nations dislike us is because we take more than our share of