Headquartered in Sewickley, Pa., PIA\/GATF (Printing Industries of America\/Graphic Arts Technical Foundation) presents the Web-to-Print Primer, an unbiased, one-stop comprehensive resource guide for printers, print buyers and marketing professionals who want to learn the ins-and-outs of the web-to-print marketplace. <\/p>\n
PIA\/GATF’s EBC (E-Business Council) group has compiled the primer to provide detailed information on web-to-print, and answer key questions for graphic arts professionals. The publication also addresses practical areas that will help readers determine how best to proceed in implementing web-to-print successfully.<\/p>\n
Topics include:<\/p>\n
\u2022 The pros and cons of building a solution or licensing one from a vendor<\/p>\n
\u2022 Which options to offer customers through a website <\/p>\n
\u2022 Staffing requirements for managing an e-commerce storefront<\/p>\n
\u2022 How the dozens of solutions on the market stack up against one another<\/p>\n
In addition to concise descriptions of the various business models in the category, the primer contains case study profiles of printers who have built successful web-to-print solutions that have increased profitability within their organizations. There is also a buyer’s guide section, covering more than fifty products in the web-to-print marketplace, such as off-the-shelf products and custom solutions.<\/p>\n
The Web-to-Print Primer is available to non-members for $30; PIA\/GATF members receive the discounted rate of $20. Additionally, all of PIA\/GATFPress’s nearly 200 publications are available online at www.gain.net, or by calling (866) 855-4283.<\/p>\n","protected":false},"excerpt":{"rendered":"
Headquartered in Sewickley, Pa., PIA\/GATF (Printing Industries of America\/Graphic Arts Technical Foundation) presents the Web-to-Print Primer, an unbiased, one-stop comprehensive resource guide for printers, print buyers and marketing professionals who want to learn the ins-and-outs of the web-to-print marketplace. PIA\/GATF\u2019s EBC (E-Business Council) group has compiled the primer to provide detailed information on web-to-print, and answer key questions for graphic arts professionals. The publication also addresses practical areas that will help readers determine how best to proceed in implementing web-to-print successfully. Topics include: \u2022 The pros and cons of building a solution or licensing one from a vendor \u2022 Which options to offer<\/p>\n","protected":false},"author":123,"featured_media":0,"comment_status":"open","ping_status":"closed","template":"","coauthors":[29487],"class_list":["post-5705","article","type-article","status-publish","hentry","category-workflow","tag-detailed-information","tag-graphic-arts-professionals","tag-key-questions","tag-professionals","tag-solution","tag-web-to-print","tag-web-to-print-marketplace","company-printing-industries-of-america-inc","location-america","location-sewickley-pa"],"_links":{"self":[{"href":"https:\/\/network.napco.com\/print-and-promo\/wp-json\/wp\/v2\/article\/5705","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/network.napco.com\/print-and-promo\/wp-json\/wp\/v2\/article"}],"about":[{"href":"https:\/\/network.napco.com\/print-and-promo\/wp-json\/wp\/v2\/types\/article"}],"author":[{"embeddable":true,"href":"https:\/\/network.napco.com\/print-and-promo\/wp-json\/wp\/v2\/users\/123"}],"replies":[{"embeddable":true,"href":"https:\/\/network.napco.com\/print-and-promo\/wp-json\/wp\/v2\/comments?post=5705"}],"wp:attachment":[{"href":"https:\/\/network.napco.com\/print-and-promo\/wp-json\/wp\/v2\/media?parent=5705"}],"wp:term":[{"taxonomy":"author","embeddable":true,"href":"https:\/\/network.napco.com\/print-and-promo\/wp-json\/wp\/v2\/coauthors?post=5705"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}