PEFC Continues Outreach

The Program for the Endorsement of Forest Certification (PEFC) is continuing its outreach program to the publishing community by exhibiting at this year's MediaPro 10 (Stand 42b) in order to promote the PEFC program more widely to the creative community and the corporate print buying sector.

Experts will be on hand to provide information on PEFC-certified and papers and the assurances that they can provide to discerning consumers and businesses who are demanding greener products.

Alun Watkins, national secretary of PEFC UK, also will be speaking at one of the many seminars being staged at MediaPro.

Alun's session is titled; PEFC certified paper - The responsible choice. Alan will debate why Print buyers are increasingly specifying environmentally-friendly paper options: be it recycled or certified virgin fibre. He will also provide information to those attending as to why and how as the world's largest forest certification system (two thirds of the world's certified forests are certified to PEFC-endorsed systems), PEFC provides millions of tones of certified fiber for the global market and can provide assurances to customers of responsible paper sourcing. The session will be staged in the Production Theatre on Nov. 2 at 4 p.m.

MediaPro 10 is being held at Olympia 2 from Nov. 2 to Nov. 3.

With the majority of the UK's leading paper merchants now able to offer a range of PEFC certified papers, it is no wonder that now almost 500 printers have been awarded PEFC chain of custody certification. PEFC recently re-launched its UK website and it now includes a database of certified printers and the range of service they offer - www.pefc.co.uk. This has proved to be very popular with visitors to the site demonstrating increasing print buyer interest in providing assurances to their customers of sustainable sourcing.